Eugene Erzov

Redesigning the Genius annotation flow

A ground-up rethink of how millions of readers annotate lyrics and text online.

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Overview

This is placeholder content for the first demo case study. It exists to verify that the MDX content pipeline — frontmatter parsing, zod validation, and MDX compilation — is wired up correctly end to end, and doubles as a showcase for every custom MDX component available in case studies.

9.5%
cashback increase
3.2x
engagement lift
48h
concept to ship

The problem

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The approach

  • Point one about the process
  • Point two about the process
  • Point three about the process
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Outcome

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